Every business should have a Marketing Plan. It’s essential to understand your marketing KPIs to measure the effectiveness of your marketing strategies and ensure continuous improvement.
We want to help you create a 12-month activity based Marketing Plan with clear goals and actions to generate more leads and improve customer retention. We’ll help you clarify your purpose, positioning, and unique selling point to target the right audience.
- How to develop a marketing plan
- How to refine your product and service offering
- How to identify your target market
- How to identify your USP (Unique Selling Point)
- How to evaluate promotional opportunities
- How to allocate a marketing budget against plan
- How to identify result measurement key performance indicators
- How to identify marketing goals
- Review the purpose of your business
- Identify your target market
- Understand your unique selling point
- Develop your marketing strategy
- Set your marketing goals for the next 12 months
- Discuss strategies to achieve your marketing goals
- Plan your marketing campaigns for the next 12 months
- Identify and monitor your marketing KPIs
- Understand which marketing strategies are most effective for your business
- Develop a template to review actual results against your targets
- Achieve a better return on your marketing investment
Our goal is to provide clear direction and ensure you spend your marketing budget on the strategies that will give you the best outcomes.
Contact us today on +64 3 474 0475 to book your Marketing Planning session.